TestFlight tells you who installed.
Not what they think.
"Looks good!" over Slack
Testers install, poke around, and give you a thumbs-up. No structure, no detail, no follow-through.
Screenshots in random threads
Bugs get reported across email, Slack, and text messages. No consistent format, no tracking, no resolution.
Silence from most testers
Without a clear ask and a quick process, most testers never share what they actually noticed.
Feedback is a phase, not an afterthought
Every product cycles through the same steps. Touchpoints instruments the feedback phase so insights flow back into the next iteration.
Build & Ship
Push your TestFlight build, deploy a staging site, or release a beta. The artifact is in testers' hands.
Collect Feedback
This is where Touchpoints lives. A short survey captures structured reactions. Page Pins capture visual context on web views. Five for Five incentivizes testers to actually respond.
Synthesize & Prioritize
Review responses in the Touchpoints dashboard. See patterns across testers. Decide what to fix now and what to watch.
Iterate & Repeat
Ship the next build. Re-open the feedback session or start a new one. The cycle tightens with each pass.
Three tools, one feedback session
Combine structured questions, visual annotations, and small incentives to get feedback that's actually useful.
Touchpoints Form
A short, focused survey embedded in-app or linked from your TestFlight notes. Ask what matters: "What was confusing?", "What did you try to do?", "Did it work?"
Structured data you can track across builds.
Page Pins
For any web views, landing pages, or marketing sites connected to your app. Testers drop numbered pins directly on the page with comments and auto-screenshots.
Visual context that screenshots-in-Slack can't match.
Five for Five
Offer $5 for 5 minutes of honest feedback. A small incentive turns passive beta testers into active reviewers. Three reviewers, $15 total.
Real opinions, not polite silence.
Use Touchpoints alongside your TestFlight beta
Five steps from build to actionable feedback.
-
Create your feedback form
In Touchpoints, create a short form with 3–5 questions. Focus on tasks: "Were you able to complete [action]?" and open-ended: "What would you change?"
-
Add the form link to your TestFlight notes
In App Store Connect, paste the Touchpoints form URL in your "What to Test" field. Testers see it every time they open the beta.
-
Set up a Page Pins session for web views
If your app links to a website, onboarding pages, or a marketing site, create a feedback session in Touchpoints. Add the script tag or share the feedback link directly.
-
Invite testers with Five for Five
Send your TestFlight invite alongside a feedback link. "Install the beta, spend 5 minutes testing, fill out the form, earn $5." Clear ask, clear reward.
-
Review, resolve, iterate
Form responses and pin annotations flow into your Touchpoints dashboard. Triage feedback, mark issues resolved, and ship the next build with confidence.
Software is never done.
Feedback is how you steer.
The Product Cycle is a recurring loop: personas, use cases, concept models, wireframes, working software — and back again. Each pass sharpens the product.
Touchpoints instruments the feedback step so it's not skipped or improvised. Instead of hoping testers will speak up, you give them a structured path to share what they see.
The result: each iteration is informed by real user reactions, not assumptions about what users thought.
The Product Cycle
Before & after
Without Touchpoints
- Push TestFlight build
- DM testers: "let me know what you think"
- Wait...
- Get "looks good!" from 1 of 5 testers
- Ship with blind spots
With Touchpoints
- Push TestFlight build + feedback link
- Testers complete a 5-minute form for $5
- Web views get visual pin annotations
- Dashboard shows patterns across testers
- Ship with evidence
Your next TestFlight build deserves real feedback.
Three testers. Five minutes each. $15 total.
Structured responses and visual annotations, not guesswork.